If you’re trying to grow email lists fast, traffic alone won’t cut it.
You can send 100,000 people to your store, but if the experience is clunky or the signup form’s weak, most of them bounce without a trace.
Don’t pour money into ads until your site is built to convert.
At Shawfire Media, we help brands refine their form design best practices to rapidly grow their email lists.
Before you think about growing your list, ask this:
If not, fix that. A good form should convert at 8%+. If you’re at 1–2%, the issue isn’t awareness—it’s execution.
Once the form is dialled in, here’s where to focus:
These channels work long-term because the traffic has intent. They’re not here for a giveaway. They’re here because they’re interested.
You can. But know what you’re signing up for.
Competitions:
You’ll get a lot of emails, fast.
Most won’t care about your product. Many will unsubscribe instantly. It can wreck your deliverability.
Referrals:
Only works if your offer’s strong and your product’s worth sharing. Most people won’t lift a finger unless there’s a real incentive.
Both can work—but they’re not the foundation.
One brand we worked with had plenty of traffic—just poor list growth.
We rewrote the copy, cleaned up the popup, fixed mobile load speed.
Signup rate went from 2.1% to 9.3% in a few weeks.
No new traffic. No prize. Just fixing what was already broken.
❌ Sending traffic to a site that’s not ready
❌Relying on giveaways to inflate list size
❌Ignoring your form’s design and copy
We build them, starting at $100.
👉 Book a call and we’ll sort it.
